Through our hundreds of dedicated Aim & Amplify Campus & Brand Ambassadors in both Major and Secondary markets around the country, we promote our brands’ products and services using viral and grass root marketing initiatives targeting both college campuses and the surrounding community.
Further, we fortify a bridge for brands to plug into the coveted 18-34 yr old market by utilizing carefully customized, developed and executed on-site marketing campaigns designed to raise visibility and awareness through a multitude of exciting activation platforms.
Our team WILL move the needle in the most authentic, electrifying ways.
Our army of socially connected Ambassadors delivers products & messaging to all the most influential student organizations on campus including: fraternities & sororities, varsity, club & IM sports, student government, student TV & radio, campus programming boards, student activity boards, theater & performance groups, faith-based student groups, cultural & ethnic student groups, charity & service groups, private and public events and more. Additionally, our campus reps meet with university bookstores, popular campus bars, clubs, music venues, record stores, bookstores, lifestyle stores & general retailers to sample and showcase our artists and brands to student consumers.
Aim & Amplify specializes in building and activating grassroots networks to execute non-traditional , cutting edge marketing initiatives and embraces word of mouth to market brands virally.
Aim & Amplify’s expertise is in the understanding of street psychology and how word-of-mouth networks and buzz hierarchies begin and spread.
Through our street & field marketing division, Aim & Amplify attracts potential consumers by executing customized cutting edge strategic campaigns with sales driven initiatives that will contribute to the overall goal of increased visibility and ROI, particularly to this meaningful and influential target audience.
Aim & Amplify meticulously selects individuals to serve as brand ambassadors for our clients. Our ambassadors are outgoing, energetic and connected to the local scene. They are trendsetters who share a common voice with the target audience of our brands, making them a trusted source of opinion and information among a targeted de mographic.
Aim & Amplify’s brand ambassadors activate all existing digital properties and affiliates for our clients, as well as connects with potential new outlets through blogs, original content, social networks, digital media, retailers, forums, video communities, online forums, message boards, microsite development and other niche portals. Whether intended to build or reposition a brand, capture vital customer data for future use, or even generate leads and sales, our ambassador digital integration produce measurable results on a global level. We are driven to achieve brand objectives through customized online campaigns while staying fully integrated and consistent with any existing marketing and sales activity.